Modeling Sensory Structures to Realize Human-Centered Design
As a process that places at the center of design and development (1) enabling users to feel value in the experiences of using products and services and (2) enabling them to use products and services comfortably, human-centered design has been increasingly emphasized.
CAE typically predicts physical quantities that can be handled digitally; however, for example, in mobility comfort, the characteristics we truly want to simulate are the user’s emotions and evaluation (sensory evaluation).
ESTECH provides models in which a user’s sensory evaluation (a different physical quantity), objective data, and design parameters can be computed together.
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Support for defining metrics for sensory evaluation and for conducting evaluation experiments
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Sensory evaluation experiments with general users
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Building machine learning/AI models that connect sensory responses with emotions and objective data
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Factor analysis of sensory evaluation metrics and support for function development
